Tuesday, August 04, 2009

Plastic Logic's eBook Reader to Sell for $299?


You’ve seen similar info before.

But now the Times in the U.K.—a partner of Plastic Logic—is saying launch of the Plastic Logic e-reader in the States will be in at the start of 2010.

Price is to be similar to the Kindle’s, now selling for $299. UK launch is to follow later that year or the next.

Meanwhile thanks to Ted Treanor for the pointer to a related Forbes article saying that “The number of eReaders sold in the U.S. will top 3 million by the end of 2009, with 13 million selling by the end of 2013, Forrester forecast in a research note published last month.”

Also of interest: Google roundup on the Plastic Logic machine.

This is good news of a great price point for the Plastic Logic Reader. It will be able to read PDF and Office files without conversion and has a screen approximately the size of an 8-1/2" x 11" piece of paper. Apparently, it will also have 3G connection through AT&T and Wi-Fi and is teaming up with Barnes & Noble for selling eBooks.

In other less exciting eBook news, it looks like there are leaks of Sony's newest upcoming eBook reader. Unfortunately, nothing that gets me too excited.

If Plastic Logic lives up to all the expectations they are building, the Kindle may have a real contender coming out. Hopefully this will help drive competition towards a more open eBook standard (think of an eBook equivalent of an MP3), cheaper prices, and better quality eBooks (less typos, better graphics). I can't wait to see what's coming next.

1 comment:

thinking said...

The Kindle has shown that a wireless connection is an absolute must if you want to really compete at the top level in this market.

Other than that, the next big feature will be a color screen with capability to faithfully reproduce or even improve upon the great images and graphics found in some books. Now obviously that will have to be worked out, given the demands upon both the eyes and the battery that color screens impose now.